Blog

Challenge A Midwest-based CNC machining company approached Team WTI with a bold vision: to grow its footprint in high-value industries like aerospace by highlighting its advanced automation capabilities. Despite operating a smaller shop, they offered cutting-edge precision and lights-out automation—but weren’t seeing the traction they needed online. With a focus on increasing visibility, reaching decision-makers, […]

Whether you shoot weddings, portraits, real estate, or nature scenes, one thing’s for sure: being a great photographer isn’t enough anymore. If you want to keep your calendar full and your inbox buzzing with inquiries, you need a strong digital presence. That’s where digital marketing for photographers comes in. The Problem? Amazing Photos Alone Aren’t […]

When people think about libraries, they often imagine shelves of books, quiet reading corners, and community storytimes. But today’s libraries are so much more—they’re digital hubs, event centers, learning spaces, and vital resources for communities of all sizes. If your library isn’t investing in digital marketing, you may be missing out on opportunities to better […]

Digital marketing is evolving at lightning speed, and one of the biggest changes shaking up the landscape in 2025 is the AI Overview, formerly known as Google’s Search Generative Experience (SGE). If you’re a small business owner or marketer, you might be wondering: What is SGE, and how will it affect my visibility in search […]

Google Ads and social media ads can both help businesses reach potential customers, but they work in very different ways. Google Ads can connect you with people actively searching, while social media advertising can help you reach audiences based on interests, demographics, behaviors, and more. So which approach makes sense for your business? Google Ads: […]