“A photo by any other name will help your SEO,” said William Shakespeare. Or at least, he would have said it had he not been busy writing about roses (and living in the 1500s). Photo file names is an oft-forgotten aspect of SEO (search engine optimization). Too often, leaving the default straight-from-the-camera file name is […]
It is obvious why your website needs to rank well. Websites that are listed in the first few search results are much more likely to be visited. If you can get someone to visit your site it builds brand recognition, trust, and may convert to a sale. Especially if you have decent content. So take […]
Are viewers giving your website an F? Most likely, but that’s OK. The “F” refers to the reading patterns followed when looking at a site. How the F-pattern works First, users look in a horizontal movement across the upper part of the page (like the top “bar” of the letter “F.”) A reader will next […]
Are your photos subliminally leading people away from your blog posts? The orientation of photos matters and can be the difference between your blog being read or ignored. Poorly placed photos can lead readers away from your blog. Great design relies heavily upon psychology, which reflects on how we process and perceive our world. Our […]
Most people today take search results for granted. Searchers type or say their request and instantly get an answer. Behind the scenes, extensive efforts ensure users get the answers they seek. How can you make sure your website is appearing in the search results correctly? It might be time to explore the benefits of SEO. […]