Did you know that YouTube pulls just as much attention as television? Did you also know that YouTube mobile users are twice as likely to pay attention to a video in app than the ordinary television viewer will to the TV? Many people do not realize how powerful the YouTube platform has become for influencing […]
Amazon Video Ads (under Sponsored Brands) can bring higher CTR and better sales. Recently we’ve started using video ads in Amazon to improve the click-through rate (CTR for brands that we work with. Videos are a great way to engage shoppers and show off your product in a more visual way. We’ve noticed that video […]
Effective Planning Team WTI believes in effective web maintenance and web development planning. We believe in the importance of consistent updates, re-branding, and effective web development tools. In fact, we recently went live with our new Team WTI site. Being a part of the digital marketing and web industry means thinking forward, thinking faster, and […]
Social Media Definitions Below is a list of common social media definitions to help you gain a better understanding: To learn more about the team, information about our services, and more, visit our Facebook page! You can also check out informative and helpful videos on our YouTube channel. You can also read articles about all […]
PPC Terms Every Business Owner Should Know If you’ve ever looked at a Google Ads report and wondered what CPC, CTR, CPA, or ROAS actually mean, you’re not alone. Google Ads comes with its own vocabulary, and understanding that terminology can make a big difference when evaluating your advertising investment. For business owners, you don’t […]