There is a common misconception that just having a website will bring you new customers. Although having a website is a fantastic first step, there is so much more to building an online presence. SEO or Search Engine Optimization, is the key to getting searchers to your website. One very important part of SEO is creating […]
A Low-Cost Way to Show Up in Google Search Results You may have a listing on Google Business Profile. You may not have considered a listing for your business. Either way, you may not be aware of the benefits you have with a Google Business Profile listing. A Google Business Profile listing allows your business […]
Videos are easy to consume. With videos, the user doesn't have to put much effort into consuming your content. By using videos, users don't have to read as much and are more entertained than using a static picture.
Amazon Video Ads (under Sponsored Brands) can bring higher CTR and better sales. Recently we’ve started using video ads in Amazon to improve the click-through rate (CTR for brands that we work with. Videos are a great way to engage shoppers and show off your product in a more visual way. We’ve noticed that video […]
Check out our latest video with our Digital Marketing Director, Cindy Whiteman where she talks about the importance of Google Reviews: Why should you create a Google Reviews shortlink for your business? Google Reviews – they NOT easy to get, but so important for Local SEO and drawing potential customers in. If you don’t […]