Videos are easy to consume. With videos, the user doesn't have to put much effort into consuming your content. By using videos, users don't have to read as much and are more entertained than using a static picture.
First Comes First What is PPC? PPC stands for Pay Per Click which is essentially a form of online advertising. Businesses, non-profit and profit alike, pay every time a potential customer clicks on its ad. Essentially, it is a method of buying visits to your site, and the business goal is to lead a customer […]
Why Link Building is an Effective Part of an SEO Strategy So you are working on an online marketing strategy. There are many components that go into an effective strategy, and one of those components is link building. What is link building? First of all, incorporating links in your digital content is a form of […]
Email Makes the World Go ‘Round, So Consider Email Marketing with Team WTI If you are running a business then you are likely aware that communication is the key to developing customer relationships. An effective way to do just that is through email marketing. This form of digital marketing is one of the easiest, most […]
The Members of Team WTI Digital Marketing Weigh In Having a strong online presence is paramount to running a successful business nowadays. One essential component of the ideal digital marketing strategy is Social Media Management (or SMM). Here at Team WTI, we find that it is a truly exciting component as well! Working with a […]