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Hey, Siri: Optimize my Website for Voice Search

Hey, Siri: Optimize my Website for Voice Search

Digital MarketingInternet MarketingLocal SEOMobile FriendlySearch Engine Optimization

Is your business’ website optimized for voice search? While the number of websites that are ready for voice searches grow each day, the majority are still not optimized. This can put your business at a major disadvantage. About half of all inquiries use voice search, and it is not surprising with the massive spread of […]

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Taking a Fresh Look at Content Marketing

Taking a Fresh Look at Content Marketing

Digital MarketingInternet MarketingSearch Engine Optimization

Why is content marketing still relevant AND important? The simple answer is that content allows you to connect with your customers. Content is still a staple to communicate about your products and services, and an important part of any digital marketing strategy. Let’s explore why content marketing is still important for your business. How Content […]

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What are UX Signals and Why You Should Care About Them

What are UX Signals and Why You Should Care About Them

Digital Marketing

UX signals are behavioral patterns measured by Google to determine a user’s experience on your site. Two of the most crucial of these behavioral metrics are click through rate (CTR), and bounce rate. These two metrics affect your rankings in major ways so it’s important to understand what UX signals are, and how to use […]

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