Refreshing Content Helps Your Rankings on Google

Refreshing Content Helps Your Rankings on Google

Digital MarketingInternet MarketingSearch Engine Optimization

Organize Your Entryway Just like our homes, businesses also need to be freshened up and reorganized from time to time. If you’ve been in business for more than a year, it’s likely you’ve got outdated content on your website or Google. Refreshing your old content to make it relevant to your audience today can help […]

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How Outdated SEO Tactics Can Hurt Your Rankings

How Outdated SEO Tactics Can Hurt Your Rankings

Digital MarketingSearch Engine Optimization

Once upon a time, you could trick Google into ranking your site higher in search results, but those days are long gone friends. This post outlines a few outdated SEO tactics that Google actually punishes sites for, so be sure to avoid using these approaches when creating content for your website! Outdated SEO Tactic #1: […]

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Is Social Media Important for My Business?

Is Social Media Important for My Business?

Digital MarketingSearch Engine OptimizationSocial Media Management

Social media is important in getting your brand and message out to prospective and current customers. You’re probably aware of the marketing aspect of it, but did you know it can help with the SEO of your website? Google, Bing, and other search engines are incorporating more social media posts into their search engine results. […]

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Do Image File Names Matter for SEO?

Do Image File Names Matter for SEO?

Digital MarketingLocal SEOSearch Engine OptimizationWTI

“A photo by any other name will help your SEO,” said William Shakespeare. Or at least, he would have said it had he not been busy writing about roses (and living in the 1500s).  Photo file names is an oft-forgotten aspect of SEO (search engine optimization). Too often, leaving the default straight-from-the-camera file name is […]

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How to Improve your SEO On and Off your Website

How to Improve your SEO On and Off your Website

Digital MarketingSearch Engine Optimization

It is obvious why your website needs to rank well. Websites that are listed in the first few search results are much more likely to be visited. If you can get someone to visit your site it builds brand recognition, trust, and may convert to a sale. Especially if you have decent content. So take […]

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